Deploying Creativity in Transformational Moments

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$221.00

Quick Overview

4A's Members: $170 (Login with your 4A's Profile for Member Discount)  / Non-4A's Members: $221

Learn how to consistently generate excellent leads!

  • Create conditions where creativity drives commerce.

  • Apply more fluid operating models.

  • Learn to increase ideation!

 

$221.00

Details

 4A's Members: $170 (Login with your 4A's Profile for Member Discount)  / Non-4A's Members: $221

How do we do more, better, faster? It’s not about speed - or even agility - so much of it is about finding ways to engineering empathy.

What Will You Learn

  • How to create conditions where creativity can drive commerce (in the midst of ambiguity)

  • How to apply more fluid operating principles/models/tools (that bias toward iteration)

  • How to increase ideation (and fortify execution)

Who Should Attend

  • CEOs / COOs

  • Group Account Directors

  • Planning Directors / Senior Strategists

  • Group Creative Directors

  • Project Management Leads

Duration

  • 60 minutes

Course Description

Gain real-world insights on what it takes to truly accelerate growth through the power of Creativity. Learn how you can turn it on in your teams (if you don't mind a little bit of chaos). This course will leave you feeling confident in your ability to create meaningful, transformational moments for your campaigns.

About the Thought Leader

Brent_Vartan

  Brent Vartan is one of two Managing Partners at Bullish. A Strategic Planner by trade, Brent leads high-performance teams that
  create transformative growth. Over the course of his 17-year career, Brent has been named one of ADWEEK’s“40 Influentials
  Under 40,” awarded the coveted APG Award, and led teams that have won multiple EFFIEs and Cannes Lions awards.



Zach_Lev


  Zach Lev is the lead operator overseeing all service-led engagements at Bullish. It’s his responsibility to guide the agency and its
  clients through the development and production process, while applying—and re-writing—the operating principles and tools
  necessary to thrive in S-curve moments. A Philadelphia native and devoted Sixers fan, Zach began his career as an Account
  Planner at Deutsch Inc., before joining Consigliere (the precursor to Bullish) in 2011.


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