Most agency people constantly have to get things done by working with people who don’t report to them — in other agency disciplines, at the client’s, or even at the client’s other partner shops.
What Will You Learn
How to develop mutually advantageous relationships
How to lead across departments
How to communicate with executive leadership, and discover what they’re looking for in employees
How to communicate effectively with laterally-employed team members
Who Should Attend
In this leadership course, Sheila Campbell will show students how simply demanding, or even nicely requesting, what they need doesn’t always work. Instead, we must foster relationships that make people want to help us. In addition to managing all those sideways relationships, people have to be able to skillfully manage their relationships with their supervisors, department heads and other agency honchos. The work of these senior people is often so complex that it’s hard to get their attention — or to communicate with them skillfully in the brief time they have for internal one-on-one conversations.
About the Thought Leader