Details
Marketing and advertising continue to change fast, and in turn so do the skills your agency needs to adapt, deliver and grow the business.
What Will You Learn
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The key digital trends impacting agencies, and their digital talent impact
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How to create a L&D/Talent plan to help solve challenges
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How to create an innovative business culture that supports digital
Who Should Attend
- HR/L&D leaders, as well as those who are tasked with managing organizational skills and digital transformation
- People who wish to learn what they can do to deal with the digital skills gap and organizational culture changes caused by digital transformation
- C-suite leaders of small-medium sized agencies
Course Description
Whether it’s business leaders, freelancers, or junior hires - the talent, skills, and organizational processes required to deliver business success are changing.
This course will address key marketing trends that are changing the industry and what you can do with your training and talent acquisition to gain advantage in this time of change.
Join your instructor, Nick New, of The Knowledge Engineers, to review key trends, as well as research insights into digital talent challenges – and move to a practical process of how you can address the digital talent gap in your agency.
About the Thought Leader
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Nick New has spent the past 10 years developing digital best practice, and is Managing Director of The Knowledge Engineers. Over the last 8 years, Nick has been working with marketers, advertising agencies, and media owners globally to develop digital vision and capability. |