Today's economic challenges require that agencies pay more attention than ever to getting the money right.
What Will You Learn
Who Should Attend
Account leaders, and other agency people who aren't on the accounting or financial side, need to understand how their work generates income, how to make sure they are getting paid and making a profit, and how to avoid common financial mistakes.
This course is designed to give all agency professionals the tools they need to better understand the grand financial scheme of their agency, and their role in all of it. This will help employees streamline their processes, have the right money conversations with clients, and always be working toward profitable outcomes.
About the Thought Leader
Gary Duke is Partner & Chief Talent Officer at Wild Blue Yonder, where he designs and leads training programs for creative
Gary and his business partner, Sheila Campbell, work with many of the industry’s top global agencies — including Havas Worldwide,
Before joining Wild Blue Yonder, Gary served as Executive Vice President, Chief Brand Strategist at MDB Communications, a leading