The quantity and quality of data has exploded and everyone in the communications industry needs to know how to get the most out of data without necessarily becoming a data scientist.
What Will You Learn
Who Should Attend
Join Tom Morton for this webinar that will cover basic methods for revealing fresh insights and truths that have previously gone undiscovered; how data can easily be used to create new, more original solutions that clients can buy because they are backed by hard data.
About the Thought Leader
Tom is a New York-based brand strategist. He works for Co:Collective, leading strategy and innovation projects for clients including
Previously Tom was part of the team that set up Goodby, Silverstein & Partners’ New York office, and was Chief Strategy Officer for
Tom sits on the global advisory board of Wharton Business School’s Future of Advertising program and has chaired Britain's