For strategists today, there is no end to the topics, methods, and trends we’re expected to be experts in. Of course, it’s part of the job to be up to date on the latest insight gizmo or behavioral economics Nobel Prize winner. But, the most important part of the strategist’s job hasn’t changed: finding creative ways to solve problems and drive results. In this highly interactive hands-on course, we’ll cover the core skills any type of strategist needs to be successful. Real client strategic challenges will be workshopped by participants and the facilitator.
Who is it for?
Jurene has more than 20 years of experience as a strategic professional – coaching strategists, creatives and clients to do great work. She has held strategic leadership positions at top creative agencies like Deutsch, Mother, JWT, and mono. Over the years, Jurene has successfully led teams of all sizes and compositions. Jurene is known for her engaging and energetic style. When it comes to training and development, she takes a decidedly anti-BS approach and stays focused on tools and skills that you can use in the real world. Jurene has a BA in International/Intercultural Communication and an MA in Speech Communication and Mass Communication from the University of Minnesota. She also has credentials from the Institute of Integrative Nutrition and The Institute of Coaching at McLean/Harvard Medical School