New Leadership Skills for Client Service Professionals

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Quick Overview

Free for 4A's Members / Non-4A's Members: $221

Develop the right skillset and mindset to deliver the marketing leadership agencies need!

  • Explore the new leadership skills that marketing professionals need.

  • Learn how agency-client relationships have changed over the past 10 years.

  • Look ahead to the mindset you’ll need to be successful in the future.



The framework for the agency-client relationship has changed dramatically - and will continue to do so as we enter the 21st century and beyond. This course helps professionals learn the new skillset and mindset they’ll need to find success.

What Will You Learn

  • Skills that marketing leaders of tomorrow need

  • How to effectively operate in the new world of collaborative, specialized marketing

Who Should Attend

  • All client-facing agency professionals

Course Description

Tim Williams leads this thought-provoking course on reworking your approach to marketing and the agency-client relationship. With a renewed focus on more project-based work and a collaborative approach with multiple, specialized, marketing agencies - you’ll be able to reevaluate your approach and find greater success!

About the Thought Leader


Tim Williams is founder of Ignition Consulting Group, a leading U.S.-based consultancy devoted to helping marketing communications firms create more value for their clients. Tim is a noted author, international speaker and presenter for industry associations, agency networks and business conferences worldwide.

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